{"id":2833,"date":"2023-06-26T08:11:25","date_gmt":"2023-06-26T11:11:25","guid":{"rendered":"https:\/\/somosenfasis.com\/?p=2833"},"modified":"2023-06-26T08:18:41","modified_gmt":"2023-06-26T11:18:41","slug":"plan-de-incentivos-para-fuerzas-de-venta","status":"publish","type":"post","link":"https:\/\/somosenfasis.com\/en\/plan-de-incentivos-para-fuerzas-de-venta\/","title":{"rendered":"Plan de incentivos para fuerzas de venta"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2833\" class=\"elementor elementor-2833\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e6ae104 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e6ae104\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-051c13b\" data-id=\"051c13b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5fa6c58 elementor-widget elementor-widget-text-editor\" data-id=\"5fa6c58\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Las compa\u00f1\u00edas buscan constantemente formas efectivas de impulsar el rendimiento de su fuerza de venta directa. Y una de las herramientas m\u00e1s utilizadas son los planes de incentivos y motivaci\u00f3n para los equipos de venta directa (empleados) o indirecta (a trav\u00e9s de revendedores), que permiten impulsar los resultados de los vendedores a trav\u00e9s de est\u00edmulos que los motivan a mejorar su desempe\u00f1o.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-808c284 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"808c284\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a6fddbb\" data-id=\"a6fddbb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a8b8e88 elementor-widget elementor-widget-text-editor\" data-id=\"a8b8e88\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote><p>\u201cEl primer paso para saber c\u00f3mo motivar la fuerza de ventas es enfocarse en la\u202fexperiencia permanente de los colaboradores. Esto permitir\u00e1\u202faumentar la productividad y la fidelizaci\u00f3n hacia la empresa\u201d, explica M\u00f3nica Barra, producci\u00f3n de \u00c9nfasis People &amp; Brands.\u00a0<\/p><\/blockquote>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-07a684f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"07a684f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1adedf9\" data-id=\"1adedf9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a96ef04 elementor-widget elementor-widget-text-editor\" data-id=\"a96ef04\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u00bfQu\u00e9 objetivos se buscan?\u00a0<\/p><p><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">Es clave definir metas asequibles y tangibles. Esto permitir\u00e1 no solo\u202foptimizar la performance, sino tambi\u00e9n evitar la frustraci\u00f3n,\u202fproducto de objetivos inalcanzables.\u00a0<\/span><\/p><p>\u00a0<\/p><p>Algunos ejemplos de objetivos\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-101d5d5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"101d5d5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-386b73e\" data-id=\"386b73e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-28514a9 elementor-widget elementor-widget-text-editor\" data-id=\"28514a9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li><b>Crecer x% en ventas<\/b>: superar en un x% la performance de venta est\u00e1ndar en un tiempo determinado\u00a0<\/li><li><span style=\"font-style: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"><b>Crosseling<\/b><\/span><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">, generar venta cruzada en x% de la cartera de clientes.\u00a0<\/span><\/li><li><span style=\"font-style: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"><b>Nuevos productos<\/b><\/span><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">: promoci\u00f3n y venta de nuevas l\u00edneas de productos.\u00a0<\/span><\/li><li><span style=\"font-style: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"><b>Desarrollo de competencias de liderazg<\/b><\/span><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">o en x% de la dotaci\u00f3n.\u00a0<\/span><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-aeaee57 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"aeaee57\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2e8f697\" data-id=\"2e8f697\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ed7b26b elementor-widget elementor-widget-text-editor\" data-id=\"ed7b26b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Adem\u00e1s, existen otros tipos de objetivos que pueden ser de: producci\u00f3n, backoffice, calidad de atenci\u00f3n, etc.&nbsp;<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2595e0f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2595e0f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-316c674\" data-id=\"316c674\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a0b2d7a elementor-widget elementor-widget-text-editor\" data-id=\"a0b2d7a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote><p>\u201cLos programas de incentivos son acciones cortas y enfocadas. Los objetivos hard son los relacionados a ventas, pero un programa de incentivos solo enfocado en ventas puede fracasar si no hay producci\u00f3n que acompa\u00f1e el incremento de ventas\u201d, agrega M\u00f3nica Barra.\u00a0<\/p><\/blockquote>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-50abec8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"50abec8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9370dce\" data-id=\"9370dce\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c28defd elementor-widget elementor-widget-text-editor\" data-id=\"c28defd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"text-align: justify; \"><font color=\"#000000\" face=\"Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif\"><span style=\"font-variant-ligatures: none; white-space-collapse: preserve;\"><b>\u00bfC\u00f3mo es el proceso de un plan de incentivos?<\/b><\/span><\/font>&nbsp;<br><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7ce5009 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7ce5009\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f62a282\" data-id=\"f62a282\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-da77d75 elementor-widget elementor-widget-text-editor\" data-id=\"da77d75\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ol><li>La empresa debe <b>definir al grupo target<\/b> que participar\u00e1 del plan de incentivo.\u00a0<\/li><li><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">Definir el <\/span><span style=\"font-style: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"><b>premio<\/b><\/span><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">: viaje de incentivo, evento deportivo o espect\u00e1culo, premios no remunerativos.\u00a0\u00a0<\/span><\/li><li><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">Se generan las <\/span><span style=\"font-style: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"><b>\u201creglas del juego\u201d<\/b><\/span><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"> de acuerdo al p\u00fablico seleccionado (reglamento).\u00a0\u00a0<\/span><\/li><li><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">Comienzo del <\/span><span style=\"font-style: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"><b>plan de incentivo<\/b><\/span><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"> (duraci\u00f3n aproximada entre 2 y 4 meses de acuerdo a cada empresa).\u00a0\u00a0<\/span><\/li><li><span style=\"font-style: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"><b>Informe con resultados parciales<\/b><\/span><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"> y acciones de incentivo durante el per\u00edodo establecido, con el objetivo de fomentar al logro de resultados extraordinarios.\u00a0<\/span><\/li><li><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">Utilizaci\u00f3n de <\/span><span style=\"font-style: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"><b>\u201cdisparadores\u201d \u201cestimuladores\u201d para potenciar y motivar<\/b><\/span><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">. Ej. \u201cDurante el pr\u00f3ximo mes si se vende x volumen de dinero de determinado producto los puntos valen doble\u201d.\u00a0<\/span><\/li><li><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">Definici\u00f3n de los <\/span><span style=\"font-style: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"><b>ganadores<\/b><\/span><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">.\u00a0<\/span><\/li><li><span style=\"font-style: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"><b>Evento de pre<\/b><\/span><span style=\"font-style: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"><b>miaci\u00f3n y <\/b><\/span><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">reconocimiento.\u00a0<\/span><\/li><\/ol>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-127959a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"127959a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d708afb\" data-id=\"d708afb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ed39f58 elementor-widget elementor-widget-text-editor\" data-id=\"ed39f58\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>En resumen\u00a0<\/p><p><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">L<\/span><span style=\"font-style: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\"><b>os planes de incentivos son una estrategia poderosa para motivar y premiar a la fuerza de venta directa, impulsando el rendimiento y los resultados comerciales<\/b><\/span><span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">. Al establecer objetivos claros, ofrecer una variedad de recompensas, garantizar la transparencia y equidad, evaluar y seguir de cerca el desempe\u00f1o, y adaptar los planes seg\u00fan sea necesario, las compa\u00f1\u00edas pueden crear un entorno de trabajo estimulante y productivo. Estos programas ayudan a cultivar una fuerza de venta motivada, comprometida y orientada a resultados, lo que contribuye al \u00e9xito y crecimiento de la organizaci\u00f3n.\u00a0<\/span><\/p><p>\u00a0<\/p><p>Nuestros equipos especializados cuentan con amplia experiencia en dise\u00f1ar y desarrollar planes de incentivos para diversas fuerzas de ventas en industrias tales como: cosm\u00e9tica, cuidado personal, elementos de cocina, y seguros entre otros.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cea90f5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cea90f5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-609b678\" data-id=\"609b678\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-57dbc5b elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"57dbc5b\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-image-box .elementor-image-box-content{width:100%}@media (min-width:768px){.elementor-widget-image-box.elementor-position-left .elementor-image-box-wrapper,.elementor-widget-image-box.elementor-position-right .elementor-image-box-wrapper{display:flex}.elementor-widget-image-box.elementor-position-right .elementor-image-box-wrapper{text-align:right;flex-direction:row-reverse}.elementor-widget-image-box.elementor-position-left .elementor-image-box-wrapper{text-align:left;flex-direction:row}.elementor-widget-image-box.elementor-position-top .elementor-image-box-img{margin:auto}.elementor-widget-image-box.elementor-vertical-align-top .elementor-image-box-wrapper{align-items:flex-start}.elementor-widget-image-box.elementor-vertical-align-middle .elementor-image-box-wrapper{align-items:center}.elementor-widget-image-box.elementor-vertical-align-bottom .elementor-image-box-wrapper{align-items:flex-end}}@media (max-width:767px){.elementor-widget-image-box .elementor-image-box-img{margin-left:auto!important;margin-right:auto!important;margin-bottom:15px}}.elementor-widget-image-box .elementor-image-box-img{display:inline-block}.elementor-widget-image-box .elementor-image-box-title a{color:inherit}.elementor-widget-image-box .elementor-image-box-wrapper{text-align:center}.elementor-widget-image-box .elementor-image-box-description{margin:0}<\/style><div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/somosenfasis.com\/wp-content\/uploads\/2023\/06\/Monica-Barra-150x150.png\" class=\"attachment-thumbnail size-thumbnail wp-image-2838\" alt=\"\" srcset=\"https:\/\/somosenfasis.com\/wp-content\/uploads\/2023\/06\/Monica-Barra-150x150.png 150w, https:\/\/somosenfasis.com\/wp-content\/uploads\/2023\/06\/Monica-Barra-300x300.png 300w, https:\/\/somosenfasis.com\/wp-content\/uploads\/2023\/06\/Monica-Barra-1024x1024.png 1024w, https:\/\/somosenfasis.com\/wp-content\/uploads\/2023\/06\/Monica-Barra-768x768.png 768w, https:\/\/somosenfasis.com\/wp-content\/uploads\/2023\/06\/Monica-Barra-12x12.png 12w, https:\/\/somosenfasis.com\/wp-content\/uploads\/2023\/06\/Monica-Barra.png 1080w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/figure><div class=\"elementor-image-box-content\"><h4 class=\"elementor-image-box-title\"><br>M\u00f3nica Barra<\/h4><p class=\"elementor-image-box-description\">Producci\u00f3n, \u00c9nfasis People &amp; Brands<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Las compa\u00f1\u00edas buscan constantemente formas efectivas de impulsar el rendimiento de su fuerza de venta directa. Y una de las herramientas m\u00e1s utilizadas son los planes de incentivos y motivaci\u00f3n para los equipos de venta directa (empleados) o indirecta (a trav\u00e9s de revendedores), que permiten impulsar los resultados de los vendedores a trav\u00e9s de est\u00edmulos &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/somosenfasis.com\/en\/plan-de-incentivos-para-fuerzas-de-venta\/\"> <span class=\"screen-reader-text\">Plan de incentivos para fuerzas de venta<\/span> Read More &raquo;<\/a><\/p>","protected":false},"author":2,"featured_media":2842,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[9],"tags":[46,19,42,38,47],"class_list":["post-2833","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-people","tag-comercial","tag-equipos","tag-incentivo","tag-motivacion","tag-objetivos"],"acf":[],"_links":{"self":[{"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/posts\/2833","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/comments?post=2833"}],"version-history":[{"count":8,"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/posts\/2833\/revisions"}],"predecessor-version":[{"id":2843,"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/posts\/2833\/revisions\/2843"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/media\/2842"}],"wp:attachment":[{"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/media?parent=2833"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/categories?post=2833"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/tags?post=2833"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}