{"id":6070,"date":"2026-04-07T10:00:11","date_gmt":"2026-04-07T13:00:11","guid":{"rendered":"https:\/\/somosenfasis.com\/?p=6070"},"modified":"2026-04-07T10:00:40","modified_gmt":"2026-04-07T13:00:40","slug":"edutainment-engagement-efectivo-en-tiempos-de-sobreinformacion","status":"publish","type":"post","link":"https:\/\/somosenfasis.com\/en\/edutainment-engagement-efectivo-en-tiempos-de-sobreinformacion\/","title":{"rendered":"Edutainment: engagement efectivo en tiempos de sobreinformaci\u00f3n"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6070\" class=\"elementor elementor-6070\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b7b1ad4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b7b1ad4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a209e79\" data-id=\"a209e79\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-426bafa elementor-widget elementor-widget-text-editor\" data-id=\"426bafa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Hay experiencias que se olvidan al salir de la sala\u2026 y otras que se quedan en la conversaci\u00f3n, en las ideas y hasta en la forma de trabajar despu\u00e9s del evento.\u00a0<\/p><p>\u00a0<\/p><p>La diferencia no est\u00e1 solo en qu\u00e9 se dijo, sino en c\u00f3mo se vivi\u00f3. Ah\u00ed es donde el <b>edutainment empieza a jugar un rol clave dentro de las estrategias de comunicaci\u00f3n en eventos<\/b>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dc26424 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dc26424\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8824c01\" data-id=\"8824c01\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2013ab4 elementor-widget elementor-widget-text-editor\" data-id=\"2013ab4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>El edutainment (la fusi\u00f3n entre educaci\u00f3n y entretenimiento) se vuelve una herramienta estrat\u00e9gica dentro de los encuentros corporativos. No se trata solo de \u201chacer algo divertido\u201d. <b>Se trata de dise\u00f1ar experiencias que ense\u00f1en, involucren y generen conexi\u00f3n real con los mensajes clave de la organizaci\u00f3n<\/b>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7add092 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7add092\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d9dbe51\" data-id=\"d9dbe51\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ab37524 elementor-widget elementor-widget-text-editor\" data-id=\"ab37524\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>El edutainment no solo mejora la atenci\u00f3n: transforma la forma en que las personas se vinculan con los contenidos y con la marca.<\/strong> Al sumar emoci\u00f3n, juego, sorpresa y participaci\u00f3n, la informaci\u00f3n deja de ser un mensaje que se escucha de manera pasiva y pasa a convertirse en una experiencia compartida.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b8a317e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b8a317e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a34e36f\" data-id=\"a34e36f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-78b6a2d elementor-widget elementor-widget-text-editor\" data-id=\"78b6a2d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Workshops interactivos, desaf\u00edos en equipo, din\u00e1micas inmersivas, tecnolog\u00eda aplicada al aprendizaje, storytelling en vivo\u2026 Todo forma parte de un mismo enfoque: aprender haciendo, sintiendo y participando.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6b425d3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6b425d3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-aeb0239\" data-id=\"aeb0239\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8fe3ca0 elementor-widget elementor-widget-text-editor\" data-id=\"8fe3ca0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Y eso genera algo clave en cualquier convenci\u00f3n o encuentro interno: que los mensajes no se escuchen solamente\u2026 sino que se vivan. Porque <b>cuando el aprendizaje se integra a la experiencia, el recuerdo se vuelve m\u00e1s profundo, la conexi\u00f3n m\u00e1s aut\u00e9ntica y el impacto mucho m\u00e1s duradero.<\/b><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e004dd2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e004dd2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e166325\" data-id=\"e166325\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a6f77b7 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"a6f77b7\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-divider{--divider-border-style:none;--divider-border-width:1px;--divider-color:#0c0d0e;--divider-icon-size:20px;--divider-element-spacing:10px;--divider-pattern-height:24px;--divider-pattern-size:20px;--divider-pattern-url:none;--divider-pattern-repeat:repeat-x}.elementor-widget-divider .elementor-divider{display:flex}.elementor-widget-divider .elementor-divider__text{font-size:15px;line-height:1;max-width:95%}.elementor-widget-divider .elementor-divider__element{margin:0 var(--divider-element-spacing);flex-shrink:0}.elementor-widget-divider .elementor-icon{font-size:var(--divider-icon-size)}.elementor-widget-divider .elementor-divider-separator{display:flex;margin:0;direction:ltr}.elementor-widget-divider--view-line_icon 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.elementor-divider__element{margin-inline-end:0}.elementor-widget-divider:not(.elementor-widget-divider--view-line_text):not(.elementor-widget-divider--view-line_icon) .elementor-divider-separator{border-block-start:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--separator-type-pattern{--divider-border-style:none}.elementor-widget-divider--separator-type-pattern.elementor-widget-divider--view-line .elementor-divider-separator,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:after,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:before,.elementor-widget-divider--separator-type-pattern:not([class*=elementor-widget-divider--view]) .elementor-divider-separator{width:100%;min-height:var(--divider-pattern-height);-webkit-mask-size:var(--divider-pattern-size) 100%;mask-size:var(--divider-pattern-size) 100%;-webkit-mask-repeat:var(--divider-pattern-repeat);mask-repeat:var(--divider-pattern-repeat);background-color:var(--divider-color);-webkit-mask-image:var(--divider-pattern-url);mask-image:var(--divider-pattern-url)}.elementor-widget-divider--no-spacing{--divider-pattern-size:auto}.elementor-widget-divider--bg-round{--divider-pattern-repeat:round}.rtl .elementor-widget-divider .elementor-divider__text{direction:rtl}.e-con-inner>.elementor-widget-divider,.e-con>.elementor-widget-divider{width:var(--container-widget-width,100%);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b6da3da elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b6da3da\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-40e87f9\" data-id=\"40e87f9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-287e473 elementor-widget elementor-widget-text-editor\" data-id=\"287e473\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><b>\u00e9nfasis People &amp; Brands<\/b><\/p><p>Creadores de Experiencias.<\/p><p>Escuchamos. Dise\u00f1amos. Producimos.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Hay experiencias que se olvidan al salir de la sala\u2026 y otras que se quedan en la conversaci\u00f3n, en las ideas y hasta en la forma de trabajar despu\u00e9s del evento.\u00a0 \u00a0 La diferencia no est\u00e1 solo en qu\u00e9 se dijo, sino en c\u00f3mo se vivi\u00f3. Ah\u00ed es donde el edutainment empieza a jugar un &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/somosenfasis.com\/en\/edutainment-engagement-efectivo-en-tiempos-de-sobreinformacion\/\"> <span class=\"screen-reader-text\">Edutainment: engagement efectivo en tiempos de sobreinformaci\u00f3n<\/span> Read More &raquo;<\/a><\/p>","protected":false},"author":2,"featured_media":6071,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[14],"tags":[30,28,77,22,31],"class_list":["post-6070","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-experience","tag-brands","tag-creatividad","tag-edutainment","tag-experiencia","tag-marca"],"acf":[],"_links":{"self":[{"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/posts\/6070","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/comments?post=6070"}],"version-history":[{"count":11,"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/posts\/6070\/revisions"}],"predecessor-version":[{"id":6096,"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/posts\/6070\/revisions\/6096"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/media\/6071"}],"wp:attachment":[{"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/media?parent=6070"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/categories?post=6070"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/somosenfasis.com\/en\/wp-json\/wp\/v2\/tags?post=6070"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}